Once held in high regard on Twitter, the blue checkmark has long been a point of contention. Used to acknowledge credibility across several online outlets, Google is now throwing their hat in the ring with their own version. In the very near future, a blue tick will be appearing on Gmail as an indication of authentication. Let’s take a look at what makes this different from Twitter and Meta’s verification badges.
Google Introduces New Feature to Public
Google has unleashed its signature blue checkmark onto the Gmail platform. Subscribers can anticipate witnessing this brand-new feature in no time.
The tech giant stated, “With powerful email corroboration, users and email protection protocols can identify and block spam, while at the same time providing senders a credible method to leverage their image.”
Moreover, by instilling confidence in email sources, readers have a more striking experience and an overall improved Gmail environment for all.
Uncovering the Significance: Why This Story Matters
Elon Musk and Twitter have kept blue checkmarks in the news for a few months now. The microblogging platform’s move to making their hallmark verifications a paid upgrade, plus the ongoing challenge to old-style blue tick accounts, stirred up plenty of interest.
Other websites such as Instagram, Facebook, YouTube, and TikTok also have verification processes in place. The application of it can bolster the credibility of a platform.
Recognizing Real Messages From Fakes: A Feature to Promote Email Security
Google provides a blue checkmark next to the name of people, companies, and brands that have verified their accounts. This feature is designed to help users identify genuine senders, allowing them to avoid any phishing or scam endeavors.
The blue checkmark will be featured beside the sender’s name in Google, effectively denoting its authentication status.
BIMI’s Expansion: Blue Checkmark
Gmail has taken the extra step of implementing Brand Indicators for Message Identification (BIMI), adding a recognizable blue checkmark to emails sent by those who have adopted it.
BIMI requires that companies utilize powerful authentication and prove their brand logos to get the logo presentation in messages. The recognizability of the blue tick makes it easier for Gmail users to spot valid emails, even if they are unfamiliar with BIMI.
Earn the Blue Checkmark: An Overview of Google Verification
As opposed to other platforms such as Twitter, Instagram, and Facebook, which require customers to pay for a blue checkmark, Gmail’s verification system does not necessitate a fee for the iconic blue tick.
This validation badge is solely accessible to organizations and businesses; however, it does not follow the same rules as Twitter Blue or Meta Verified.